Trainers Dashboard.

FitChic Trainer Dashboard

Welcome to your FitChic Trainer Dashboard.

This page is your central hub for everything you need to launch, run, and grow your local FitChic running group. The aim is simple: keep things easy, keep things consistent, and help you build real relationships in your local area.

1. Your Main Goal

Your FitChic running group is not about creating elite runners.

It is about:

  • building a friendly local fitness community
  • meeting new people in your area
  • growing trust naturally
  • creating future client opportunities
  • giving people a positive first step into fitness

Keep that in mind at all times.

2. Your First Steps

Before your first session, make sure you have done the following:

  • chosen a suitable local park or safe route
  • picked a weekly day and time
  • confirmed where people should meet
  • joined the main FitChic Facebook group
  • posted your launch message
  • told a few friends, contacts, or existing clients
  • prepared to take a group photo after the session

Do not wait for everything to feel perfect. Start simple and improve as you go.

3. What We Need From You

As a FitChic trainer, your responsibilities are straightforward.

You should:

  • turn up on time
  • welcome everyone warmly
  • lead the run safely
  • keep the atmosphere friendly and relaxed
  • encourage beginners
  • be consistent each week
  • help create a positive local reputation for FitChic

You do not need to:

  • make it highly technical
  • over-plan every session
  • act like a drill sergeant
  • pressure people into buying anything

Friendly, reliable, and consistent beats fancy every time.

4. What FitChic Will Do For You

We are here to help you make this work.

FitChic support includes:

  • promoting your group
  • featuring you on the website and directory
  • providing social media post ideas
  • giving you message templates
  • helping you with launch ideas
  • helping you stay motivated if numbers start slowly
  • sharing content and updates through the FitChic Facebook group
  • building the wider FitChic brand around your local run

Our job is to reduce friction so you can focus on people.

5. Session Format

Keep the session simple.

Recommended structure:

Arrival and welcome — 5 minutes
Say hello, introduce yourself, chat briefly, and make new people feel comfortable.

Warm-up — 5 minutes
Light mobility, walking, easy movement, gentle prep.

Easy group run — 20 to 30 minutes
This should feel achievable and social. You can use short loops if people have different paces.

Cool down and chat — 5 minutes
Bring people back together, thank them for coming, and chat casually afterwards.

That is enough. The magic is in the consistency and the atmosphere.

6. Group Standards

We want FitChic groups to have a recognisable feel.

Every FitChic group should feel:

  • welcoming
  • beginner-friendly
  • positive
  • non-judgemental
  • social
  • consistent
  • encouraging

We do not want:

  • cliques
  • intimidation
  • pressure
  • ego
  • over-complication
  • aggressive selling

People should leave feeling glad they came.

7. Safety and Common Sense

This does not need to be complicated, but it does need common sense.

Please make sure:

  • the route is safe and suitable
  • the meeting point is clear
  • people know what to expect
  • nobody is left feeling isolated or embarrassed
  • the pace is suitable for the group
  • you adapt if weather or conditions change

Good habits:

  • arrive early
  • check the route beforehand
  • watch for beginners who may need encouragement
  • keep your phone with you
  • use public, sensible locations

We are building trust, and trust comes from reliability and good judgement.

8. Launch Plan

Your first launch does not need a huge crowd.

A good launch looks like this:

  • one local announcement post
  • one reminder post the day before
  • one reminder on the day
  • a simple first session
  • one photo afterwards
  • one follow-up post saying it went well and inviting people next week

Even if only two or three people come, that is still a successful start.

9. Weekly Growth Routine

A little consistency goes a long way.

Each week, aim to do the following:

3 to 5 days before:
Post your weekly reminder.

1 day before:
Post again or message your regulars.

On the day:
Show up with good energy.

After the run:
Post a photo, thank everyone, and mention next week.

This rhythm builds familiarity, and familiarity builds attendance.

10. Social Media Templates

Launch post

Hi everyone 👋
I’m starting a new weekly FitChic running group in [LOCATION].

It’s a relaxed, friendly run open to all levels, especially beginners.

📍 Location: [MEETING POINT]
🕒 Time: [DAY/TIME]

No pressure, no competition, just a good group and a bit of fresh air.

If you fancy joining us, comment below or send me a message.

Weekly reminder post

Just a reminder that our FitChic run is on [DAY] at [TIME] in [LOCATION] 👋

All levels are welcome, and you are very welcome to bring a friend.

After-run post

Great run tonight in [LOCATION] 👏
Lovely group and a great start.

We’ll be back again next [DAY] at [TIME] if anyone wants to join us.

11. Messaging Templates

Reply to an enquiry

Hi, thanks for your message.

Yes, you are very welcome to join us. It’s all very relaxed and beginner-friendly, so please don’t worry about pace or experience.

We meet at [LOCATION] on [DAY] at [TIME].

Reply to someone who says they are nervous

That is completely fine. A lot of people feel like that before their first session.

The group is friendly and relaxed, and you will be made to feel welcome.

Reminder message

Hi everyone, just a quick reminder that our FitChic run is on [DAY] at [TIME] at [LOCATION].

Looking forward to seeing you there.

12. Taking Photos and Building Momentum

Photos matter because they show that the group is real.

Good content ideas:

  • a simple group photo at the end
  • a short video clip before the run starts
  • a photo of the park and meeting point
  • smiling faces and a relaxed atmosphere

Do not worry about perfection. Real, friendly content works best.

13. Turning Runners Into Clients

This is important: the run itself is only part of the opportunity.

The right approach:

  • get to know people naturally
  • ask about their goals
  • be helpful without pushing
  • build trust over time
  • mention your coaching only when it feels relevant

Good example:

“If you ever want a bit more structure or support with your fitness, I also offer personal coaching.”

That is enough. Calm, natural, and professional.

14. The First Four Weeks

Week 1

  • post launch message
  • run first session
  • take a photo
  • keep it simple

Week 2

  • post again
  • welcome returning faces
  • message anyone who showed interest but did not come

Week 3

  • encourage people to bring a friend
  • keep the same format
  • keep building familiarity

Week 4

  • now it starts to feel established
  • review what is working
  • think about how to grow from here

The first month is about consistency more than numbers.

15. If Attendance Is Low

This is normal at the start.

Do not be discouraged if attendance is small in the early weeks.

If numbers are low:

  • keep going
  • keep posting
  • keep the same time and place
  • ask regulars to bring a friend
  • celebrate every small win

A group of two can become a group of ten if it is handled properly.

16. Best Practices

Do:

  • be warm and approachable
  • use simple language
  • keep it beginner-friendly
  • post regularly
  • be reliable
  • stay encouraging

Avoid:

  • over-promising
  • changing times too often
  • cancelling unless absolutely necessary
  • making people feel slow or behind
  • being overly salesy

17. Weekly Checklist

Use this before every session:

  • route confirmed
  • reminder posted
  • weather checked
  • phone charged
  • arriving on time
  • welcoming mindset ready
  • photo opportunity in mind
  • next session date confirmed

18. Monthly Review

At the end of each month, ask yourself:

  • how many people attended this month?
  • how many came back more than once?
  • which posts got the best response?
  • what questions do people keep asking?
  • are people beginning to know each other?
  • are any personal training opportunities emerging?

Small improvements each month will make a big difference over time.

19. Use the FitChic Facebook Group

The Facebook group should act as your support base.

Use it to:

  • stay in touch with the wider FitChic community
  • share wins and photos
  • get advice
  • see ideas from other trainers
  • feel part of something bigger than one local run

This helps create energy and keeps everyone engaged.

20. Final Reminder

Keep this simple.

You do not need a perfect launch, a massive crowd, or a complicated plan.

You need:

  • a time
  • a place
  • a friendly welcome
  • a consistent weekly routine

The rest will build over time.

The real goal:

Build community first. Everything else grows from that.